Digital Entertainment Summit Sponsored by ICE

ICE joined leading brands in technology and gaming as lead sponsor of the 2024 Digital Entertainment Summit (DES) held in the north of Catalonia in July, as part of its next steps in preparation for its relocation to Barcelona in January 2025.

With a sharp focus on the most advanced technology trends and being situated in “A city well known for its digital legacy”, DES featured representatives from Microsoft, IBM, Casino Barcelona, Zitro, Plain Concepts, Telefonica, Rank Group and Winsystems, as well as regulators and academic institutions.

Underlining the significance of the DES, Ewa Bakun, Clarion Gaming’s director industry insight and engagement said: “This was a unique coming together of brands drawn from the technology, casual gaming, esports and gambling sectors.

“The gambling industry is one of the fastest adopters of new technology with advances harnessed to improve the customer experience, drive operational excellence and enhance sustainability through the ability to identify potential problem gamblers earlier. Our support of DES reinforced what ICE is, namely a world-leading technology tradeshow.”

“Our relocation to Barcelona, a city well known for its digital legacy and home to many tech companies, also gives us an opportunity to engage with stakeholders who currently operate on the periphery of the sector, but often are its largest technology providers.

She added: “We want to be respectful of the needs of the Spanish market and have been engaging with various stakeholder groups, including associations and media, to support their activities and to communicate ICE’s long-term commitment to its presence in Barcelona.

“Our sponsorship of the Digital Entertainment Summit and the Jdigital Awards a few weeks earlier, is part of a broader programme of activities and events which will be announced as we prepare for January’s relocation to a city which has innovation and inspiration in its DNA.”

The Digital Entertainment Summit, sponsored by ICE (Innovative Concepts in Entertainment), is an annual event that brings together industry leaders and experts to discuss the latest trends and innovations in the world of digital entertainment. This year’s summit promises to be a groundbreaking event, with a lineup of speakers and panel discussions that will delve into the future of entertainment in the digital age.

One of the key topics that will be explored at the summit is the impact of technology on the entertainment industry. With the rise of streaming services, virtual reality, and augmented reality, the way we consume entertainment is constantly evolving. Industry experts will discuss how these technologies are shaping the future of entertainment and what it means for content creators, distributors, and consumers.

Another important theme that will be addressed at the summit is the role of data and analytics in the entertainment industry. With the vast amount of data available to companies, they are able to better understand their audience and tailor their content to meet their needs. Speakers will discuss how data is being used to create personalized experiences for consumers and drive engagement and revenue for companies.

In addition to these topics, the summit will also cover issues such as copyright and intellectual property rights in the digital age, the rise of influencer marketing, and the future of live events and experiences. Attendees can expect to gain valuable insights and practical advice from industry leaders who are at the forefront of digital entertainment.

The Digital Entertainment Summit sponsored by ICE is a must-attend event for anyone involved in the entertainment industry, whether they are content creators, distributors, marketers, or technology providers. The summit offers a unique opportunity to network with industry peers, learn from experts, and stay ahead of the curve in this rapidly evolving industry.

Overall, the Digital Entertainment Summit promises to be an informative and engaging event that will provide attendees with valuable insights into the future of digital entertainment. With a lineup of top-notch speakers and thought-provoking discussions, this summit is sure to inspire and educate all who attend.